> For the complete documentation index, see [llms.txt](https://docs.vodlix.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.vodlix.com/user-manual/admin-area/general/ads-manager.md).

# Ads Manager

Ads Manager (Player) Module allows you to create linear and non-linear in video overlay ads, for AVOD platform. The ad campaign can be set globally as well as on specific videos. Admin and premium users are exempt from ads.&#x20;

### **Important Terms:**

**Target Impressions:** The number of impressions for a certain ad campaign.\
**Cue Points:** Time interval to recall a custom ad.\
**Ad Tag:** The XML code link or direct link to the ad for fetching the overlay information.

Admin can create new ads, set placements, activate and delete ads in this section. To create a new advertisement:

●     Enter Name\
●     Select Placement according to the banner size\
●     Place the code in the advertisement code section\
●     Set the status


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